ATZENHOFFER PAY-IT-FORWARD COMMUNITY PROGRAM

Welcome and Appreciation

Welcome, and thank you for your interest in participating in the Atzenhoffer Pay It Forward Community Program. As a family-owned dealership proud to celebrate 100 years in the Victoria community, we believe the people here are the fabric of who we are and how we do business. This initiative was built on a simple idea—when local businesses and community organizations work together with purpose, real impact follows. Through partnerships with outstanding organizations, the dedication of engaged community members, and the continued support of our valued Atzenhoffer customers, we have collectively raised over $1.5 million in the past five years. We’re proud of what this program has accomplished and look forward to learning more about your organization, your mission, and how we might work together to make a meaningful impact.

Selection Process for the Atzenhoffer Pay it Forward Program

We are excited about the growth of the Atzenhoffer Pay it Forward program and are always seeking new ways to include organizations wishing to participate. Working with every deserving organization has been a privilege. With the increasing number of applicants, we have established a selection process to ensure fairness and maintain the quality of our program. Our goal is not only to host an event but to create a meaningful and memorable experience for your organization, our community members, and the Atzenhoffer brand.

We have partnered with organizations that demonstrate exceptional energy and engagement, often shown through likes, loves, shares, and comments on our Atzenhoffer Chevrolet Facebook page. Some have also shared Google reviews, expressing their appreciation and providing valuable feedback. Marching bands have brought their members to Atzenhoffer, performing during our drive-thru events, while other participants have featured Atzenhoffer on their Facebook pages, placed banners at schools, and included mentions in their event programs.

We value creativity, effort, and need, and invite you to share your thoughts and ideas as you review the questions below. We promise to thoughtfully consider each request and respond promptly.

Organizations that stand out typically show strong engagement and initiative. This may include:

Active participation on Atzenhoffer’s Facebook page (likes, shares, comments)
Sharing their experience through Google reviews
Promoting the event through their own channels
Bringing energy to the event itself (performances, volunteers, community involvement)

We value creativity, effort, and genuine need. We encourage you to share your ideas as you complete the application. Every request is carefully reviewed.

Event Storytelling for Donors and Atzenhoffer Customers

Atzenhoffer has greatly appreciated the experience of documenting each event through photos and videos, resulting in event videos that highlight the spirit of our gatherings. Moving forward, we encourage participating non-profit organizations to take the lead in capturing photos and videos, as well as producing a post-event video. This approach aims to strengthen the trust established with your donors as it produces genuine, unscripted storytelling that showcases your fundraising event alongside Atzenhoffer.

Organizations we partner with consistently demonstrate creativity and enthusiasm during these events, making them lively and enjoyable for everyone involved. Involving your organization in this media creation process will add an extra element of fun and authentic engagement to the experience. As mentioned, the post-event video does not need to be perfect or fancy—just authentic, unscripted storytelling.

Posting Your Event Media

When publishing pre-event and post-event content, please follow these steps:

CONTENT MUST BE POSTED WITHIN 12 HOURS AFTER EVENT
Content posted live during event is greatly appreciated
Post the video & photos on your organization’s Facebook/Meta Page(s)
MUST Tag @Atzenhoffer Chevrolet in the post
Set the post to Public so it can be shared

This ensures Atzenhoffer can share your video with our audience and helps maximize visibility and engagement for your fundraiser.

Application Questions

To apply for the Atzenhoffer Pay it Forward Community program, please provide the following information:

What is your name and the official name of your organization?

Phone

Is your organization a Non-Profit 501 (c)(3)?

Have you participated in an Atzenhoffer program event before? If YES, how many times?

How will this program benefit your organization and how do you expect the funds to be used?

Is there a date or time of the year you would like to schedule your event? If approved, we will certainly try our hardest to accommodate your request; however, with the number of requests we have, we may need to arrange a different event date.

Most all of the organizations that we have partnered with have pre-sold all of their tickets before the event. We appreciate that type of enthusiasm. Does your organization have a solid plan to do the same?

YES

Some organizations show exceptional engagement that helps promote the Atzenhoffer brand—thank you. How can your organization contribute? Will you capture photos/videos and create post-event content? If yes, please share your public Facebook page link.

We highly value our Atzenhoffer customers, as they are the driving force behind this Pay-It-Forward Community program. If you have any stories about Atzenhoffer customers or fans within your organization we would love to hear them.

Program Participation Disclaimer

We appreciate every organization that applies to participate in the Atzenhoffer Pay It Forward Community Program. Due to limited event availability, submission of an application does not guarantee approval. Atzenhoffer Chevrolet reserves the right to select participating organizations based on program goals, community impact, event availability, and other considerations.